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Online retail sales in Western Europe reached €68 billion in 2009 and are projected to grow to €114 billion by 2014.
The European online retail market will increase at a growth rate of 11% over the five-year forecast period.
These business-to-consumer (B2C) online sales are continuing to rise at this double-digit growth rate because most Western European countries' online retail sales are still relatively immature.
Meanwhile, those that are more mature like the UK are seeing continued growth due to the strong online value proposition.
Europeans spent an annual average of €483 per person in 2009, and this amount will grow to €601 in 2014. - Forrester Research
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Increase Your Online Sales!
As growth for the domestic market remains sluggish at best, for the foreseeable future, Irish online traders should be looking to internationalise their website to capitalise on EU growth and global growth in general.
Here at Equinox Business Solutions we have the know how and experience to internationalise your website.
Our platform of choice is Magento ecommerce and, one of it's advanced features, allows for management of multiple websites and stores within one installation.
We can internationalise your existing website to include:
- Multi domain
- Multi currency
- Multi language
- Single platform management
Other benefits of the Magento platform include;
- Extensive ‘promotions’ management
- Coupon codes
- Tiered pricing
- and more...
Contact us now for a FREE quotation
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